|Skinworx Inspires Confidence Through Better Skincare|
All of us seem to understand the connection between beauty and confidence intuitively. However, did you know that in today’s fast-paced society only 2% of women rate themselves as naturally gorgeous without makeup and over 50% of women don’t feel confident making eye contact without sufficient makeup? Have you ever seen that lady that seems to shy away from the rest of the crowd? She feels like she just doesn't fit in, because of some skin issue that has been causing her unwanted attention.
|Carry your skinworx with you|
Skin issues, such as acne, wrinkles, and discoloration are the most common concerns of people today. While these may seem like minor problems, skin issues can lead to major depression, social withdrawal, anger, lack of confidence and more. According to Psychology Today, "About 5% of the 4.5 American adults with psoriasis have suicidal thoughts - three times the rate of the general population." Adults with acne have higher rates of unemployment then general population". These numbers are completely breathtaking.
Cheryl Pierce, the founder, and CEO of Skinworx saw these issues first hand as a wound care nurse. When she realized the tremendous impact that beauty has on self-esteem and confidence, she opened up Skinworx, a medical spa and skincare store and made it her mission to help women find their confidence and, ultimately, unlock their full potential.
|Cheryl Pierce, the founder, and CEO|
Confidence Boosting Retreats
The latest addition to the full-service spa services, are confidence boosting retreats. Hosted by Cheryl, the focus is on helping women align their outer and inner beauty through a combination of meditation, personal growth and related treatments. I love the way Cheryl emphasize the holistic connection between inner and outer beauty. She stated, “When a person is more confident, they’re happier". That is such a true statement.
Skinworx products focus on improving the appearance of
- Fine lines
- Congested pores
- Cell renewal
- Skin tightening
- Acne-prone skin
Clients can easily compare specific products for their particular complexion needs, because they are grouped according to their complexion concern.
- Brown spots
We all like to look beautiful and stun the world with beautiful skin. We like our skin to glow for those perfect wedding days, dates, and special events.
Let's talk with Cheryl Pierce, RN, MSN, & Founder of Skinworx:
1- Hi Cheryl. I am fascinated with your journey to entrepreneurship after 20 years of being a nurse. I'm sure you are such an inspiration to many women to go after their dream to become an entrepreneur. What inspired you to start a skincare company called "Skinworx"?
When I was growing up I felt like I had no voice. I was quiet, painfully shy, and struggled to adjust. I tried to grow my confidence and find myself throughout high school and eventually college. After college, I became a nurse, but I never felt like it was my true calling. In 2000 I came to the realization that my real dream was helping people live better happier and more fulfilling lives. That is when my journey began and in 2007, I opened my first business, Ageless Beauty Skin Clinic, Inc.
After several years of doing the same thing day in and day out (even though I loved what I was doing), I began feeling very restless, and I also started having visions of evolving my old business into a fresh new concept. But fear stopped me from taking the first step. After 5 years of incubating this idea in my head, I finally gathered my courage and confidence to take action. Confidence and courage affect every area of our lives and they are two things I lacked the most. I've ignored my dream too long and it was time to execute this concept of inspiring confidence and joy through better skin. I did my research and took action every day to move towards my larger dream. In June 2016, we launched Skinworx, the Science of Confidence.
|Skinworx, the Science of confidence|
2- It is interesting how a person's mental disposition, nutrition, and physical appearance can affect various aspects of life. With having so much to deal with in life, it is great to know science is on our side. Can you inform us about Skinworx's approach to helping people become more confident and obtain skin that appears more hydrated and youthful?
Here at Skinworx, we have a simple 3-step process to obtaining healthy, youthful skin.
- Step 1: Is getting a Visia digital skin analysis, which is an advanced photographic technology that captures a clear, close-up, multi-dimensional image of your complexion.
- Step 2: We examine the severity of various environmental and age-related conditions.
- Step 3: Our licensed aestheticians will advise a skincare regimen and the best HydraFacial or facial membership that is appropriate for your skin type. We recommend facial memberships because, like a traditional gym membership, they support a healthy routine of maintenance.
|3-step process to obtaining healthy, youthful skin.|
My mission is to inspire confidence starting with our own skin.
Since working in skincare, I have learned about the importance of both inner and outer beauty. Both of these aspects must be fully developed in order to live a fully developed and confident life. I have trained to become a high-performance coach and was certified in December of 2016. At which point I was able to join the Mastermind Work Group. This background has given me the ability to merge inner and outer beauty together and introduce inner beauty development into Skinworx’s menu.
I now offer Confidence Mastery one-day workshops. This is a process created to explore all the ways you can reach heightened and sustained levels of confidence.
In this workshop, I focus on 4 main areas:
- Confidence and Courage
- Heart-brain harmonization.
3-In this modern world, companies have to stay innovative and at the height of everything. Skinworx has a variety of innovative approaches that help clients adapt skin care into their lifestyle. Tell us a little about your facial memberships?
First of all, we love memberships because it's intended for our clients to become more consistent in their skincare routine, consistency is key to better skin and really anything important in life. That's why we offer monthly membership on the following: Routine HydraFacial, Acne-clearing HydraFacial, Wrinkle-reducing HydraFacial, Brown Spot Lightening HydraFacial, and Tightening HydraFacial. We also now offer Botox and dermal filler memberships! We create a beauty plan and figure out how many times a year they need to come in for injectibles.
In addition to our facial and injectables, we strive to stay on top of the latest trends and technology when it comes to skincare. We always offer a digital skin care analysis as well and provide the high-quality products and brands for our clients. The world of skincare is ever-changing, so it is crucial to stay up to date on the latest beauty news.
4- It has been a pleasure to talk with you about your intriguing company. Is there anything in particular that you would like to let our readers know about Skinworx?
Skinworx is going to be a world-class spa retail boutique that inspires confidence more than skin-deep. We want to focus on both our clients’ inner and outer beauty. We are planning on building in other states in the near future. I am so happy that I have been able to find my voice and I hope that Skinworx helps women find their inner gladiators as well.